GOR 26 - Annual Conference & Workshops
Annual Conference- Rheinische Hochschule Cologne, Campus Vogelsanger Straße
26 - 27 February 2026
GOR Workshops - GESIS - Leibniz-Institut für Sozialwissenschaften in Cologne
25 February 2026
Conference Agenda
Overview and details of the sessions of this conference. Please select a date or location to show only sessions at that day or location. Please select a single session for detailed view (with abstracts and downloads if available).
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Session Overview |
| Date: Wednesday, 25/Feb/2026 | ||
| 11:30am - 12:30pm |
Begin Workshop Check-in Location: GESIS - Leibniz-Institut für Sozialwissenschaften Köln |
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| 12:30pm - 3:00pm |
Workshop 1 Location: GESIS, West I |
Workshop 2 Location: GESIS, West II |
| 3:00pm - 3:30pm |
Break Location: GESIS - Leibniz-Institut für Sozialwissenschaften Köln |
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| 3:30pm - 6:00pm |
Workshop 3 Location: GESIS, West I |
Workshop 4 Location: GESIS, West II |
| Date: Friday, 27/Feb/2026 | ||||
| 8:00am - 9:00am |
Begin Check-in Location: Rheinische Hochschule, Campus Vogelsanger Straße |
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| 9:00am - 10:00am |
7.1: AI and qualitative research Location: RH, Seminar 01 |
7.2: New insights on satisficing Location: RH, Seminar 02 |
7.3: Designing inclusive and engaging surveys Location: RH, Seminar 03 |
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| 10:00am - 10:15am |
Break Location: RH, Lunch Hall/ Cafeteria |
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| 10:15am - 11:00am |
8: Keynote 2: TBA Location: RH, Auditorium |
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| 11:00am - 11:45am |
9: Award Ceremony Location: RH, Auditorium |
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| 11:45am - 12:00pm |
Break Location: RH, Lunch Hall/ Cafeteria |
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| 12:00pm - 1:00pm |
10.1: Smart surveys and interactive survey features Location: RH, Seminar 01 |
10.2: Data donation Location: RH, Seminar 02 |
10.3: Social media recruitment Location: RH, Seminar 03 |
10.4: Curated Session: Collect, Share, Act: The Power of Activated Knowledge Location: RH, Auditorium This session brings together diverse perspectives on how organisations can manage consumer or audience knowledge more effectively and translate insights into action. Experts from technology, media, and in-house research share practical experiences and strategic reflections on making insights accessible, connected, and truly impactful within organisations. |
| 1:00pm - 2:00pm |
Lunch Break Location: RH, Lunch Hall/ Cafeteria |
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| 2:00pm - 3:00pm |
11.1: Sampling and weighting Location: RH, Seminar 01 |
11.2: Ensuring participation Location: RH, Seminar 02 |
11.3: Inferential leap: from digital trace data to measuring concepts Location: RH, Seminar 03 |
11.4: DGOF KI (AI) FORUM: INSPIRATION SESSION (HELD IN ENGLISH) Location: RH, Auditorium Join us for an insightful session where industry experts put innovative solutions to the test and explore how AI can unlock new opportunities in market research. Topics will be announced soon, covering areas such as synthetic data, agentic AI, regulatory considerations, and the sharing of best practices. |
| 3:00pm - 3:15pm |
Break Location: RH, Lunch Hall/ Cafeteria |
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| 3:15pm - 4:15pm |
12.1: Survey recruitment Location: RH, Seminar 01 |
12.2: Push to web and mixed mode surveys Location: RH, Seminar 02 |
12.3: Methods, tools, and frameworks - a bird's view on data collection Location: RH, Seminar 03 |
12.4: DGOF KI (AI) FORUM: WORLD CAFÉ (SESSION HELD IN GERMAN) Location: RH, Auditorium Take part in engaging World Café discussions with fellow GOR participants. Now in its third edition, this interactive format is centered on meaningful exchange. The session invites participants to share challenges and barriers, explore opportunities and limitations in applying AI to research practice, and discuss ways to overcome them in the future. Topics will be announced soon. |