GOR 26 - Annual Conference & Workshops
Annual Conference- Rheinische Hochschule Cologne, Campus Vogelsanger Straße
26 - 27 February 2026
GOR Workshops - GESIS - Leibniz-Institut für Sozialwissenschaften in Cologne
25 February 2026
Conference Agenda
Overview and details of the sessions of this conference. Please select a date or location to show only sessions at that day or location. Please select a single session for detailed view (with abstracts and downloads if available).
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Session Overview | |
| Location: RH, Auditorium |
| Date: Thursday, 26/Feb/2026 | |||||
| 9:00am - 10:00am |
1: Opening and Keynote 1: Dr. Katharina Schüller Location: RH, Auditorium |
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| 10:15am - 11:15am |
GOR Thesis Award Master Location: RH, Auditorium Chair: Olaf Wenzel, Wenzel Marktforschung, Germany |
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| 11:30am - 12:30pm |
GOR Thesis Award PhD Location: RH, Auditorium Chair: Olaf Wenzel, Wenzel Marktforschung, Germany |
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| 1:30pm - 2:30pm |
4.1: Poster Session Location: RH, Auditorium |
4.2: Poster Session Location: RH, Auditorium |
4.3: Poster Session Location: RH, Auditorium |
4.4: Poster Session Location: RH, Auditorium |
4.5: Poster Session Location: RH, Auditorium |
| Date: Friday, 27/Feb/2026 | |
| 10:15am - 11:00am |
8: Keynote 2: Prof. Dr. Peter Lugtig Location: RH, Auditorium |
| 11:00am - 11:45am |
9: Award Ceremony Location: RH, Auditorium Chair: Bella Struminskaya, Utrecht University, Netherlands, The |
| 12:00pm - 1:00pm |
10.4: Curated Session: Collect, Share, Act: The Power of Activated Knowledge Location: RH, Auditorium Chair: Lisa Dust, Civey GmbH, DGOF, Germany This session brings together diverse perspectives on how organisations can manage consumer or audience knowledge more effectively and translate insights into action. Experts from technology, media, and in-house research share practical experiences and strategic reflections on making insights accessible, connected, and truly impactful within organisations. |
| 2:00pm - 3:00pm |
11.4: DGOF KI (AI) FORUM: INSPIRATION SESSION (HELD IN GERMAN) Location: RH, Auditorium Chair: Georg Wittenburg, Inspirient, Germany Chair: Yannick Rieder, Janssen EMEA, Germany
Running Before You Can Walk? – First-hand, opinionated experiences on the most recent developments in AI.
- Inetractive Roundtable Discussion.
Join us for an insightful session where industry experts put innovative solutions to the test and explore how AI can unlock new opportunities in market research.
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