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Conference Agenda

Overview and details of the sessions of this conference. Please select a date or location to show only sessions at that day or location. Please select a single session for detailed view (with abstracts and downloads if available).

Only Sessions at Date / Time

Session Overview

Date: Monday, 31/Mar/2025
9:00am - 10:00am	Begin Check-in Location: Foyer EG
10:00am - 1:00pm	Workshop 1 Location: Konferenzraum II	Workshop 2 Location: Konferenzraum III
1:00pm - 1:30pm	Break
1:30pm - 4:30pm	Workshop 3 Location: Konferenzraum III	Workshop 4 Location: Konferenzraum II	Workshop 5 ONLINE
4:30pm - 5:30pm	Break
5:30pm - 7:00pm	DGOF Members General Meeting Location: Jung&Schönn
7:00pm - 7:30pm	Break
7:30pm - 8:30pm	Early Career Speed Networking Event Location: Jung&Schönn Mix - Mingle - Match: Find Your Scientific Soulmate at GOR’s Early Career Science Speed Networking
8:30pm - 11:59pm	GOR 25 Get Together Location: Jung&Schönn

Date: Tuesday, 01/Apr/2025
8:00am - 9:00am	Begin Check-in Location: Foyer EG
9:00am - 10:15am	1: GOR 25 Opening & Keynote 1 Location: Max-Kade-Auditorium
10:15am - 10:45am	Break
10:45am - 11:45am	2.1: Innovations in Market Research Location: Hörsaal A Chair: Georg Wittenburg, Inspirient, Germany	2.2: Web Tracking Location: Hörsaal B Chair: Dorian Tsolak, Bielefeld University, Germany	2.3: Voting Behavior and Information Sources Location: Hörsaal C Chair: Roland Abold, infratest dimap Ges. für Trend- und Wahlforschung, Germany	GOR Thesis Award I: Bachelor/Master Location: Hörsaal D Chair: Olaf Wenzel, Wenzel Marktforschung, Germany	INVITED SESSION I: Session bei markforschung.de Location: Max-Kade-Auditorium Chair: Holger Geissler, marktforschung.de, Germany
11:45am - 12:00pm	Break
12:00pm - 1:15pm	3.1: Virtual Interviewing Location: Hörsaal A Chair: Tanja Kunz, GESIS – Leibniz Institute for the Social Sciences, Germany	3.2: Respondent Engagement and Attrition Location: Hörsaal B Chair: Ellen Laupper, Swiss Federal University for Vocational Education and Training SFUVET, Switzerland	3.3: - Location: Hörsaal C	3.4: Digital Battlegrounds Location: Hörsaal D Chair: Long Nguyen, DeZIM – German Center for Integration and Migration Research, Germany	GOR Thesis Award II: PhD Location: Max-Kade-Auditorium Chair: Olaf Wenzel, Wenzel Marktforschung, Germany
1:15pm - 2:30pm	Lunch Break
2:30pm - 3:30pm	4.1: Poster Session Location: Foyer OG	4.2: Poster Session Location: Foyer OG	4.3: Poster Session Location: Foyer OG	4.4: Poster Session Location: Foyer OG	4.5: Poster Session Location: Foyer OG
3:30pm - 3:45pm	Break
3:45pm - 4:45pm	5.1: Innovations in Sampling Location: Hörsaal A Chair: Sebastian Lundmark, University of Gothenburg, Sweden	5.2: Respondent Nudging and Incentives Location: Hörsaal B Chair: Georg-Christoph Haas, Institute for Employment Research, Germany	5.3: LLMs and Synthetic Survey Data Location: Hörsaal C Chair: Johanna Hölzl, University of Mannheim, Germany	5.4: Social Media Influence in War Times Location: Hörsaal D Chair: Zaza Zindel, Bielefeld University, Germany	I: Impact & Innovation Award I Location: Max-Kade-Auditorium Chair: Yannick Rieder, Janssen EMEA, Germany
4:45pm - 5:00pm	Break
5:00pm - 6:00pm	6.1: Increasing Survey Response Location: Hörsaal A Chair: Barbara Felderer, GESIS, Germany	6.2: Mixed Mode and Mode Transitions Location: Hörsaal B Chair: Björn Rohr, GESIS - Leibniz Institute for the Social Sciences, Germany	6.3: Survey Innovations Location: Hörsaal C Chair: Almuth Lietz, German Center for Integration and Migration Research, Germany	6.4: LLMs as Analysis Tools Location: Hörsaal D Chair: Jeldrik Bakker, Statistics Netherlands, Netherlands, The	II: Impact & Innovation Award II Location: Max-Kade-Auditorium Chair: Yannick Rieder, Janssen EMEA, Germany
8:30pm - 11:59pm	GOR 25 Party Location: Beate Uwe

Date: Wednesday, 02/Apr/2025
8:30am - 9:00am	Begin Check-in Location: Foyer EG
9:00am - 10:00am	7.1: Survey Recruitment Location: Hörsaal A Chair: Camilla Salvatore, Utrecht University, Netherlands, The	7.2: Digital Behavior and Digital Traces Location: Hörsaal B Chair: Julian Kohne, GESIS - Leibniz Institute for the Social Sciences, Germany	7.3: Questionnaire Design Location: Hörsaal C Chair: Yfke Ongena, University of Groningen, Netherlands, The	INVITED SESSION II: Innovation in Practice: Smart survey techniques Location: Hörsaal D Chair: Stefan Oglesby, data IQ AG, Switzerland
10:00am - 10:30am	Break
10:30am - 11:15am	8: Keynote 2: Location: Max-Kade-Auditorium
11:15am - 11:45am	9: GOR Award Ceremony Location: Max-Kade-Auditorium
11:45am - 12:00pm	Break: Break
12:00pm - 1:15pm	10.1: Reluctant Respondents and Item Nonresponse Location: Hörsaal A Chair: Indira Sen, University of Mannheim, Germany	10.2: AI and Automation in (Survey) Location: Hörsaal B Chair: Danielle Remmerswaal, Utrecht University, Netherlands, The	10.3: Exploring Representation in Social Media Location: Hörsaal C Chair: Jessica Donzowa, Max Planck Institute für demographische Forschung, Germany	INVITED SESSION III: DGOF KI (AI) Forum: Inspiration Session (Session held in English) Opportunities & Challenges in Applying AI to Market Research Location: Hörsaal D Chair: Yannick Rieder, Janssen EMEA, Germany Chair: Oliver Tabino, Q Agentur für Forschung, Germany Join us for an insightful session where experts test innovative solutions and explore the opportunities AI can bring to market research. Hear from industry experts about the current challenges in applying AI to market research and how they successfully overcome them.
1:15pm - 2:30pm	Lunch Break
2:30pm - 3:45pm	11.1: Nonresponse Bias and Correction Location: Hörsaal A Chair: Anke Metzler, Technical University of Darmstadt, Germany	11.2: Bots, Avatars, and Online Labs Location: Hörsaal B Chair: Joachim Piepenburg, GESIS, Germany	11.3: Social Media Surveys and Recruitment Location: Hörsaal C Chair: Wojtek Jablonski, Erasmus University Rotterdam, Netherlands, The	INVITED SESSION IV: DGOF KI (AI) Forum: World Café (Session held in German) Opportunities & Challenges in Applying AI to Market Research Location: Hörsaal D Chair: Georg Wittenburg, Inspirient, Germany Chair: Oliver Tabino, Q Agentur für Forschung, Germany Engage in World Café discussions with fellow GOR participants. Discuss your personal challenges and barriers of integrating AI into market research projects and collaborate on strategies to overcome them. Share experiences and gain new insights on successfully implementing AI in market research projects.
3:45pm - 4:00pm	Break
4:00pm - 5:00pm	12.1: Reducing Nonresponse Location: Hörsaal A Chair: Alexandra Asimov, GESIS, Germany	12.2: App-based Diary Studies Location: Hörsaal B Chair: Otto Hellwig, Bilendi & respondi, Germany	12.3: Reminders and Targeting Location: Hörsaal C Chair: Florian Heinritz, Leibniz Institute for Educational Trajectories, Germany