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Conference Agenda

Overview and details of the sessions of this conference. Please select a date or location to show only sessions at that day or location. Please select a single session for detailed view (with abstracts and downloads if available).

Session Overview
Location: Auditorium (Room 0.09/0.10/0.11) Rheinische Fachhochschule Köln Campus Vogelsanger Straße Vogelsanger Str. 295 50825 Cologne Germany

Date: Wednesday, 21/Feb/2024
5:00pm - 6:30pm	DGOF Members General Meeting Location: Auditorium (Room 0.09/0.10/0.11)

Date: Thursday, 22/Feb/2024
9:00am - 10:15am	GOR 24 Opening & Keynote I Location: Auditorium (Room 0.09/0.10/0.11)
10:45am - 11:45am	D1: Best Practice Cases Location: Auditorium (Room 0.09/0.10/0.11) Session Chair: Yannick Rieder, Janssen EMEA, Germany
12:00pm - 1:15pm	D2: Innovation in Practice: LLMs and more ... Location: Auditorium (Room 0.09/0.10/0.11) Session Chair: Stefan Oglesby, data IQ AG, Switzerland
2:30pm - 3:30pm	P 1.1: Postersession Location: Auditorium (Room 0.09/0.10/0.11)
2:30pm - 3:30pm	P 1.2: Postersession Location: Auditorium (Room 0.09/0.10/0.11)
2:30pm - 3:30pm	P 1.3: Postersession Location: Auditorium (Room 0.09/0.10/0.11)
2:30pm - 3:30pm	P 1.4: Postersession Location: Auditorium (Room 0.09/0.10/0.11)
2:30pm - 3:30pm	P 1.5: Postersession Location: Auditorium (Room 0.09/0.10/0.11)
3:45pm - 4:45pm	D3: Virtual Respondents and Audiences - Is This the Future of Survey Research? (organised by marktforschung.de) Location: Auditorium (Room 0.09/0.10/0.11) Session Chair: Holger Geissler, marktforschung.de, Germany Panelists: Dirk Held, Co-Founder & Managing Director of DECODE Marketing and Co-Founder of Aimpower Louise Leitsch, Director Research of Appinio Frank Buckler, Founder & CEO of Success Drivers & Supra Tools Florian Kögl, Founder & CEO of ReDem
5:00pm - 6:00pm	D4: Wissenschaft trifft Praxis. Wann ist eine Online-Stichprobe gut für welchen Bedarf. Location: Auditorium (Room 0.09/0.10/0.11) Session Chair: Otto Hellwig, Bilendi & respondi, Germany Impulse von: Dr. Carina Cornesse (German Institute for Economic Research, Germany & DGOF Vorstand) Menno Smid (Vorstandsvorsitzender (CEO) bei Infas Holding AG) Weitere Diskutanten: Beate Waibel-Flanz (Business Insights - Market research Manager bei REWE GROUP & stellv. Sprecherin des BVM Regionalrates) Dr. Barbara Felderer (Teamleiterin Survey Design & Methodology Survey Statistics bei Gesis)

Date: Friday, 23/Feb/2024
10:00am - 10:45am	Keynote 2: Keynote 2 Location: Auditorium (Room 0.09/0.10/0.11)
11:45am - 12:45pm	D5: KI Forum: Impuls-Session - Chancen und Regulierungen Location: Auditorium (Room 0.09/0.10/0.11) Session Moderators: Oliver Tabino, Q Agentur für Forschung Yannick Rieder, Janssen-Cilag GmbH Georg Wittenburg, Inspirient This session is in German.
2:00pm - 3:00pm	D6: KI Forum: KI Café Location: Auditorium (Room 0.09/0.10/0.11) Session Moderators: Oliver Tabino, Q Agentur für Forschung Yannick Rieder, Janssen-Cilag GmbH Georg Wittenburg, Inspirient This session is in German. Moderierter Austausch zu folgenden Themen: • Messbare Qualität von KI-Tools ist Grundlage für Vertrauen und Voraussetzung für den betrieblichen Einsatz, aber welche Qualitätskriterien haben sich bewährt? Wie können sie erfasst und verglichen werden? • Wie implementiert man KI-Anwendungen in Prozesse? Wobei ist die Nutzung bereits etabliert? Was gibt es dabei zu beachten? • KI und Ethik: Was geht und was nicht?